ICURe DISCOVER is a game-changing 8 week part-time online market discover programme, supporting researchers and technicians to discover more about their potential market, increase market awareness and gain deeper understanding of potential technology applications.
Our 8 week online market discover programme is designed using lean start-up methodology. Lean start-up takes the scientific method (hypothesise, test, evaluate) and applies it to business ideas. You will learn how to use this approach to test what your potential customers think about your idea, product or service. Past participants say that having 8 weeks of support and dedicated time to spend on customer discovery has dramatically changed their perspective on their innovation.

What’s Included?

  • £2,500 support for testing assumptions and market discovery activities
  • Pathway for further £35,000 ICURe Explore follow on funding. 
  • 2-day training bootcamp with commercialisation experts (or alternatively spread over 8 weeks)
  • Plan and execute 8 weeks of tailored market discovery for your idea, product or service using online software, video conferencing and marketing tools. 
  • Access to our team of experts and we will proactively connect you to our network of entrepreneurs, investors and funders.
  • Outline commercial viability using tools such as the Business Model Canvas (BMC)
  • Develop an understanding of existing market offerings and competitive landscape for your sector.

Why Attend?

Past participants say that having 8 weeks of support and dedicated time to spend on customer discovery has dramatically changed their perspective on their innovation.

Who is eligible?

The ICURe DISCOVER Programme has received funding from Innovate UK to widen participation of university teams from across all UK Universities into the 3-month ICURe programme.

This programme offers a pathway towards further funding, with 30% of our teams securing a minimum of £35,000 Innovate UK ICURe funds.

The programme is open to all UK universities and approved public sector research enterprises, however, we are actively seeking applications from:

  • Universities who have not participated in the 3-month ICURe programme.
  • Universities who do not receive HEIF funding.
  • Teams led by early career researchers and/or principal investigators who are from under-represented groups including women, people of colour, those living with disabilities and those from the LGBTQI+ communities.
  • Teams from regional Universities.
  • Approved public sector research enterprises (PSREs).

We accept innovations from any discipline or background, but are particularly interested in projects in Health, Climate Change and Digital innovation.

To be eligible: Research Students and technicians (all disciplines).

 

How do I apply?

The online application form will ask you a series of questions about you, your team and your project. It will be a competitive process. You will need to have engaged with your University Technology Transfer Office (TTO) and your Principal Investigator prior to applying.

Frequently Asked Questions

View Frequently Asked Questions on the ICURe Discover Programme

A pathway towards future ICURe funding

Our past ICURe DISCOVER Programme participants have gone on
to secure a minimum of £30,000 of ICURe funding grants and launch their
businesses. 

Upcoming ICURe Discover Cohorts

ICURe Discover (Broadcast Media, Digital or AI for the Creative Industries) <br>October 2023

ICURe Discover (Broadcast Media, Digital or AI for the Creative Industries)
October 2023

Applications Open: 07/07/2023
Applications Close: 27/09/2023
Start Date: 18/10/2023
Location: Online
Delivery Partner: SETsquared Partnership

8 weeks part-time programme helping early-stage research teams to make the first steps into market discovery.

More Info
ICURe Discover <br>November 2023

ICURe Discover
November 2023

Applications Open: 04/09/2023
Applications Close: 09/10/2023
Start Date: 06/11/2023
Location: Online
Delivery Partner: NxNW Partnership & The Helix Way

8 weeks part-time programme helping early-stage research teams to make the first steps into market discovery.

More Info

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